The Escher Cycle

Reviewers called The Escher Cycle “A unified theory of business” that “Describes business as a living system” and “A blueprint for winning any game your business chooses to play.

The book is a bottom-to-top account of business strategy and operations. It describes the minimum key activities that enable any business to succeed.

Operational excellence at these seven essential activities is what generates strategic competitive advantage. Capability at the seventh, final, activity makes that advantage self-reinforcing.

In a time of change this book provides a focus for the key activities that matter most. It enables you to transform your business into a living adaptive system that can evolve and thrive in a changing world.

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